Print is still a powerful marketing medium and is often surprisingly budget-friendly.
You may well be able to reduce print costs further if you choose not to print in full-colour.
Most full-colour printing involves combining 4 separate inks: cyan, magenta, yellow and black. By just using 1-2 of those colours in your design (e.g. only using black in a black & white only design) you may well make significant savings.
I recently designed a prospectus folder for a local primary school. The school colour (navy blue) could be achieved by using cyan and magenta inks only.
By sticking to a 2-colour design based on the navy blue and incorporating the school (windmill) emblem I managed to create an appealing design and saved the school 9% on printing costs.
Contact Sunflower now for your print and digital marketing design.